Overview
The study found that 76% of microentrepreneurs have 4-6 people in each family. The educational standing of these entrepreneurs is poor, with only 43.3% having completed secondary school. Gender is a significant factor, with male (75.3%) and female (24.7%) entrepreneurs being the most common genders. Most entrepreneurs are married, below 50 years old, and between 18 and 35 years old. The study found that a few respondents had a primary concept of environment and pollution and a high understanding of the impact of harmful materials like plastics on the environment. About 70.7% of entrepreneurs took measures to prevent climate change impacts in their workplaces. Project implementation increased MEs’ environmental knowledge. Most enterprises have separate pits or bins for waste storage, adopting waste management strategies. Most practice environmentally friendly production and promotion methods, with 98% producing various types of waste. However, only 54% of enterprises use online platforms for product promotion. Most MEs have record-keeping systems, product labeling, value-adding, branding, and promotional interventions. However, only 54% use online platforms for business promotion. 66% of MEs know about government certificate-providing departments, while 64.7% are interested in obtaining certification from government agencies. More loans, infrastructure, grant support, long-term projects, increased training, collaboration with government stakeholders, and assigning marketing officers or salesmen to communicate with dealers or contractors are necessary to strengthen access to finance for environmentally friendly and resilient micro-enterprises.
